Meta API Compliance
Last Updated: June 7, 2026
Retention Marketers executes customer re-engagement campaigns strictly over the Official Meta Business Cloud API. We strictly prohibit the use of unofficial WhatsApp web-automation tools, browser hacks, or scraping scripts that violate WhatsApp Terms of Service and lead to immediate number bans.
1. 100% Anti-Ban Protocol
Because we route all messages through Meta's verified enterprise servers:
- Your business phone number maintains a positive sender quality score.
- Messages are delivered instantly with high throughput, bypassed by standard network carrier blocks.
- Your brand name can display a verified green badge checkmark (subject to Meta Business approval).
2. Mandatory Opt-Out Mechanics
To keep spam rates low and sender quality high, all templates approved by our copywriting engine feature built-in opt-out options:
- Quick Reply Opt-out Buttons: Customers can press a simple “Opt out” or “STOP” button inside the chat bubble.
- Automatic Blocklisting: Our database engine automatically flags opted-out numbers. Once marked, our platform completely blocks future sends to that customer, shielding your brand score.
3. Template Quality Reviews
All broadcasts require pre-approved message templates reviewed by Meta. Retention Marketers handles the creation, validation, and submission of templates:
- Templates must fall under Utility or Marketing categories.
- Dynamic variables (like customer names, purchase discounts) are formatted correctly.
- Content must comply with regional WhatsApp Commerce Policies.
4. Meta Business Manager Configuration
We guide you through linking your Meta Business Manager account to assign API access. This ensures your customer databases remain protected under your corporate ownership credentials.
5. Compliance Queries
If you require assistance setting up WhatsApp Business compliance, business validation, or Meta templates, please contact Retentionmarketers@gmail.com.